Mustapha Amine

Project description

To help determine the product customers wants to buy. Companies need people that will build the analytics capabilities of the company. As a Data Scientist, to help a Company build an analytics product. Understanding the Customer before building for your company with your skillset is the first and most crucial step. A good KYC (Know Your Customer), makes the difference for a whole lot of companies around the globe. In this project I'm building customer segmentation with STP framework using PCA,Hierarchical Clustering and K-Means Algorithm.